Baby and Mother Friendly Community Initiatives
As part of SCFO’s vision to create a breastfeeding culture in the community, where breastfeeding would be valued, protected and considered as normal, not only within health care facilities but also in workplaces, daycare centers and nurseries, and public places, the three community-based initiatives were founded. These initiatives empower parents, families, and other caregivers to aid in promoting, protecting and supporting childhood development.
The number of women with babies and young children who return to the workforce is increasing and the absence of breastfeeding facilities at their workplace rapidly leads to the dependency on artificial baby milk. Thus, it is essential that workplaces contribute in giving babies and children “A Right Start for a Healthy Future” by ensuring:
1. Breastfeeding room for the employees (to breastfeed their babies or express their milk).
2. Allow employees to take breastfeeding breaks.
3. Designate a breastfeeding support group among the employees.
Fully-accredited initiatives are officially awarded a “Baby & Mother-Friendly” label.